Saturday, August 02, 2008


Ok ok I'll get back on track with my previous lines of thinking, but first I want to point out a few things that bother me about some magic products put on the market.

First, spell check your ad copy. Always a good idea. Second, don't put boisterous info about yourself in the ad copy. No one cares and you're not trying to sell yourself. Your accolades aren't going to help your sales. Speaking of product, don't charge 20+ dollars for something that can be easily deciphered on a demo video and made at home for waaaaay less.

A product of mine was once reviewed as something that would be better off in lecture notes. This idea holds true for a LOT of magic today. I took this to heart and the effect now sits in my lecture notes and is no longer for sale. I think others need this verbal bitch slap as well so there is less crap on the market eating holes into our lives and pockets.

Anywho, you be the judge and sometime in the near future, I will finish my rants on video productions. Between getting distracted by shiny objects and getting ready for Midwest Magic Jubilee, I shall try to focus on what's important...

which of course is sammiches.


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